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Telehealth · A connected digital experience.Pure HealthFX

A clearer path through healthcare services.

The staging redesign organises telehealth services, product information, FAQs and consultation routes.

Explore the project
Pure Health FX website homepage
Homepage · Desktop
Pure Health FX — Homepage on desktop
Homepage · Mobile
Pure Health FX — Homepage on mobile
Homepage · Scroll inside each device to explore the website
Pure Health FX — the homepage, designed for desktop and mobile.

02 / The challenges

More services. Clearer choices. A consistent patient-facing experience.

The project brought together the following requirements. Each shaped the information structure, visual presentation or functionality of the delivered website.

01

Consistent service language.

Shared content needed consistent wording across pages.

02

A launcher that stays clear.

The chatbot launcher overlapped page content.

03

A navigable product range.

The growing product range required category organisation.

03 / How we approached it

From the brief, to the finished experience.

The staging redesign organises telehealth services, product information, FAQs and consultation routes.

  1. Shape the structure

    Compared 17 staging pages against client revisions

  2. Develop the visual system

    Updated shared consultation language and review headings

  3. Connect the functionality

    Adjusted chatbot positioning and branding

  4. Review and prepare delivery

    Expanded the explanation of home and in-person lab testing

03.1 / Custom functionality

The details, working together.

  • 01Category-grouped shop
  • 02Dedicated FAQ page
  • 03Branded chatbot launcher
  • 04Doctor and telehealth content
Pure Health FX Hormones
Hormones
Pure Health FX Shop
Shop
Pure Health FX Get started
Get started

04 / Responsive design

One experience. Every screen.

Explore five page views from the actual website at desktop and phone widths. Screens retain their natural proportions, with original images available from each slide.

05 / Speed & performance

Measured performance. Real Google reports.

The review covered 17 staging pages, media placement and the chatbot launcher. Fixing the launcher overlap improved content visibility; it does not establish a speed or clinical-performance result.

Dated Lighthouse laboratory results. These scores are separate from real-user Core Web Vitals and may change between tests.

06 / Easy to maintain

A practical handover. A consistent foundation.

WordPress provides the content system for service and product pages. Shared sections keep consultation language and repeated headings consistent; product information is grouped into useful categories.

THE IMPLEMENTATION

WordPress

  • Category-grouped shop
  • Dedicated FAQ page
  • Branded chatbot launcher

07 / Search foundations

Clear information. Connected destinations.

Dedicated service pages, a category-organised shop and a separate FAQ destination give visitors clear routes through the information. Medical claims, privacy wording and final indexing require their own approval.

Strong search foundations begin with useful content, understandable page structure and a website that works across screen sizes. Search position is not guaranteed by design alone.

Pure Health FX

purehealthfx.hoticecube.com

Industry
Telehealth
Platform
WordPress
Delivery
Website design & development

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Let’stalk

Your business. Its next chapter.

A connected website experience for Pure Health FX, with a clear route from its main offer to the next step. Let’s talk about what your business needs next.